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Friday, March 20 • 3:00pm - 4:30pm
Mastering the Social Media Newsroom: Senior Editors Share Their Tips and Tricks to Managing News and Reporting through Various Social Media Platforms #MasteringSocialMedia #Hispz15

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In this session senior editors share advice on how to package and market news content through social media platforms in order to engage diverse audiences.

Moderator: 

Francisco Cortes
@CortesLatino
Vice President @foxnewslatino
 
Speakers:
 
Mario Fraticelli
@marioFraticelli
Director of Editorial Operations @ESPNDeportes
 
Anna Gonzalez
@webanna
Director of Social Media Strategy and Innovation @CNBC
 
Juan Muñoz
@jamcnn
Interactive and Social Media Director @CNNEE
 
Lance Rios
@lancerios
Founder of @BeingLatino and @DigiBunch 


Moderators
avatar for Francisco Cortes

Francisco Cortes

Vice President, Fox News Latino
As Vice President of FoxNewsLatino.com, Francisco Cortes is dedicated to keeping the pulse of the Hispanic community. A key player in helping create and launch the ground-breaking English-language news site in 2010, Francisco now leads and mentors a team of experienced journalists through all phases of content creation. He is responsible for growing and expanding key partnerships throughout the Hispanic marketplace; including new business... Read More →

Speakers
avatar for Mario Fraticelli

Mario Fraticelli

Director of Editorial Operations, ESPN Deportes
Mario Fraticelli serves as Director of Editorial Operations for ESPN Deportes Digital. In this role, Fraticelli is responsible for the editorial content, style, and operation of the network’s digital unit. Managing an editorial team across the globe, Fraticelli oversees the overall strategy while leading the effort to produce and program original content across platforms. Fraticelli oversaw ESPN Deportes' social media brand pages. In... Read More →
avatar for Anna Gonzalez

Anna Gonzalez

Director of Social Media Strategy an Innovation, CNBC
After working in print, television and online media, I have a solid understanding of new media’s role in journalism and multiplatform content production.  My career began at the same time as the digital revolution in television news. Because of the unique timing, I have played an integral part of launching two local news websites, one network news site and a national television news program. These experiences have taught me how to... Read More →
avatar for Juan Muñoz

Juan Muñoz

Interactive and Social Media Director, CNN
Juan Andrés Muñoz is Digital and Social Media Director for CNN en Español. Muñoz is responsible for the editorial content of CNNEspanol.com, CNN en Español RADIO, and the presence of the network on social media. Under Muñoz’s supervision, CNNEspanol.com grew from a mostly promotional and marketing site, to a dynamic and reliable source of news and information for Spanish-speaking users... Read More →
avatar for Lance Rios

Lance Rios

Founder, @BeingLatino and @DigiBunch
Lance Rios is a Cleveland-born Boricua who has worked his entire career in US Hispanic advertising, both for television and digital landscapes. Having worked at MTV tr3s and VEVO.com, Lance saw the demand for bi-cultural entertainment and felt that the marketplace missed a strong platform that truly leveraged social media targeted towards Hispanics.   In 2009, Lance launched Being Latino as an experiment to put his hypothesis to a test... Read More →


Friday March 20, 2015 3:00pm - 4:30pm
Windsor/Sandringham

Attendees (57)