rom Tumblr to Twitter, the travel industry has long been a leader in social media marketing. As such, the race to become a darling of the online travel jet set is more competitive than ever. In an increasingly demanding field, what makes a travel blogger stand out from the rest of the pack? What elements are crucial to the success of any would be online travel expert and what tools are most appealing to the brands?
In this session, you will learn what qualities are most sought after by industry marketing leaders when it comes to their brand’s online presence and how to find creative and unique stories on your trips that will make your readers pack their bags and go!